Portfolio

Client List

Western Union Gaiam EasyJet IHS.com ReYrD.com Boston Market Hunter Douglas Chipotle EPA Denver Heinrich Bloomingdales Great-West Healthcare CIGNA Qwest Dex Xcel Energy Ping Identity Alpine Access Planned Parenthood AG Edwards Angstrom Graphics Omnibility Highline Academy Denver Waldorf School American College Outta Bounds Colorado Opera Colorado Ski Country Boulder Valley Grass Fed BWBacon Hat Trick Creative […]

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Hunter Douglas: Pirouette, if you Please

As a worldwide leader in window coverings, Hunter Douglas’s sought to take their Pirouette and Duette product line to a higher level of luxury. Through sales presentations, data sheets, inspiring copy for their stunning photo book, sales letters, technical guides and much more. . .

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Ping Identity: Making SSO a Little Sexier

Category: Marketing Communications The 411: As more employees scale the firewall and head into the Cloud for external, (and more affordable) Software-as-a-Service (SaaS) solutions, Ping Identity‘s simple, proven and secure software helps empower employees, connect with customers and drive partner value. Ping is now seeking to evolve their messaging framework to better reflect their product […]

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Great-West Healthcare & CIGNA: CoBrands, Redesigns and Myriad Content Management

The Great-West Healthcare-CIGNA merger inspired a major marketing initiative to fuse the two brands with multiple phases across several years. In 2008, I joined the creative services team to help rebrand dozens of collateral pieces. I soon took on more projects, including newsletters, promotions and online content inventories eventually serving as a content manager for the redesign and rebranding of multiple portals.

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Heinrich: Nuggets of Marketing Knowledge and Some Website Copy Too

To call the Heinrich Report a newsletter would be an insult. Heinrich is big enough to tackle corporate marketing challenges and boutique enough to put some soul into every piece. And that’s why I enjoyed this project so much. The Heinrich Report delivers insights, trends, ideas and an honest voice every couple months. Every issue […]

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Bloomingdales & Mastercard: A Match Made of Money

Appealing to savvy, deal-demanding shoppers, everywhere, I came up with new concepts around lines of credit and luxury while staying within the Bloomingdales boundaries for brand and style. And with five different reward levels, inactive and active versions for each and multiple pieces including buckslips, coupons, card carriers, envelopes, letters, brochures and certificates, this was a complex project requiring nuanced detail, creative reinvention and lots of shopping and travel lingo.

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Boston Market: Training, Development and all the Trimmings

Lucky for Boston Market, comfort food has become a serious trend. Mac and cheese–thankfully without the hot dogs–is now a standard appetizer and creamed spinach a popular side dish. To attract the right managers with a brand-reflective recruitment piece, I created this pun-filled, but professional eight-insert folder with contemporary, but home-cooked reassurance.

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Chipotle Cup Copy: A Lesson in Limes

By weaving pop culture puns, a conversational style and coy copy into these historical vignettes on their ingredients, I maintained Chipotle’s irreverent, but quality-focused identity. These were printed on drinking cups in burrito joins across the country. . .

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EPA Region 8: Kids Building

EPA Region 8, serving Colorado, Montana, North Dakota, South Dakota, Utah, Wyoming and 27 Tribal Nations, wanted a dreamy green online destination for their littlest visitors. . .

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Highline Academy Charter School: Knowledge, Character and Community

This Denver charter school needed a professional, creative, personal and secure online presence–one that could appeal to students, teachers, parents and community members alike, but remain fluid and flexible throughout the school year.

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